News

Top Ten+ Bars For The Fringe Festival

Hello and welcome to our very biased list of venues you should check out during the festival here in Edinburgh over the month of August.  With so many great bars in Edinburgh, we thought we'd focus on a mixed selection of some of our favourites from across the city that stock our low calorie gin that's not a gin.

Every year droves of people descend on the city to bask in all things creative so why not try a spirit that has creativity at its heart? Better still; why not try it in an amazing venue while soaking up the electric atmosphere. The good news is that this August is set to be a scorcher so keep cool and quench that thirst at one of the following venues:

56 North
Our first ever customer and one of Edinburgh’s most prominent and established gin bars. They (James and his merry team of stunning helpers) were doing gin ‘before it was cool’ and are situated right next to George Square, the main hub of the festival, why not pop in and get them to serve you a Minus 33, elderflower tonic with some hibiscus petals. This year they have partnered up with Tanqueray to create the fantastic Secret Gin Garden. They also have a fantastic terrace up front so if the sun is out, get be sure to get the Minus 33’s out!

Paradise Palms
The atmosphere here is electric. If you are looking for a great venue, where you can dance to the early hours of the morn look no further! Facing Bristo Square it is ideally situated for a post-show drink/rave. The venue is casual and the bar staff are phenomenally talented. A must visit for all you late night party animals. Try a Minus 33 with ginger ale and orange for something a bit more tangy and unusual.

One Square – The Sheraton
Situated just off Festival Square, if you are after a 5 Star experience, with great service, knowledgeable staff and comfortable armchairs, make sure you choose One Square.  Manager Alessandro, (aka Italian heartthrob) makes a delicious, refreshing Minus 33 Martini here, very dry, with a twist of lemon. Ciao.

Tigerlily
A popular one with the ladies. If you are looking for a glamourous night out and an excuse to wear your fanciest attire, head on down to Tigerlily. Perfect if you are looking to attend a show at the Assembly Rooms or in and around George Street. The bar team here, led by Andy can shake up any cocktail your heart desires.  Our recommendation – the new 33˚C cocktail. They never disappoint.

Juniper
Juniper, located inside the Royal British Hotel is the perfect pit stop after getting off a train to Waverly. The food is to die for and we have two features on their cocktail menu. The perfect serve and their foxy ‘Basil Brush’ cocktail which uses Blueberry infused Minus 33.  With wonderful views of the castle and the old town, treat all your senses with a trip to this fantastic venue.



Gin 71
Tea room by day, gin palace by night.  If you fancy a more relaxed drink, this table service only venue will ensure your inner gin princess/prince is pampered like the gin aristocracy you are.  A build your own menu, allows you to create a g&t just how you like it. Pick the tonic and garnish to go with your Minus 33 – we suggest a light tonic, and some orange and hibiscus.

Boozy Cow
Located in a snazzy venue below Frederick Street, Boozy Cow is a must visit after battling the crowds on Princes Street. They’ve got a great food menu and their staff can put together some great classics (using Minus 33 of course) which will have your mooing with delight.  

Jolly Botanist
Our favourite bar near Haymarket, the selection of gins here is fantastic and it’s a favourite among the locals.  It might take the most part of a year to get through their selection, but it’s well worth the time invested.

BBC
Run by Hickory Bars, situated in the beautiful surroundings of George Heriot's School, one of the older buildings in Edinburgh with one of the better views of the castle you’d do well to enjoy your cocktails rubbing shoulders with some familiar faces in this kid friendly venue.

The Royal Dick
Once the Small Animal Hospital of the Dick Vet School, this bar, is the centre point of Summerhall.  Great place to visit pre and post show and there is a distillery (not ours) in the grounds too.  So a lot to see and do, and more importantly, some great tasting drinks from some very experienced staff.

And finally the Pop Ups
Paolozzi at The Arches
Our history with Solid Liquids goes back to day one. Martin was instrumental in educating us on flavours and put us on our path to creating Minus 33. Their Pop Up Cocktail Kitchen, famous for their work at Pitt Street and weddings across the country is serving up a delicious Minus 33 Rose Lemonade.

Harry’s Bar Pop Up @ Impact Festival Gardens
If you've been to their west end venue you'll know that this social enterprise bar means you can drink well while you do good. They’ve set a pop up in the shadows of the castle, in a cemetery of all places! Just opposite the Waldorf at the bottom of Lothian road, it’s a new venue but it’s sure to be lively.

And that concludes our list. Unfortunately, we couldn't include all our stockists, but there are some fantastic bars in this beautiful city so wherever you end up, we doubt you'll be disappointed. Make sure to snap your tipples and use #minus33 so we can show you some love back. And if you see our mad scientist founder floundering around the venues make sure he gets you a round in.

*Exit Stage Left.*

Read more

World Gin Day Giveaway

Get Summer Ready with Minus 33

Over here at the LoCa Lab, we've been busy wondering how we could reward you for your ongoing support. After a late evening with a (few) 33&Ts in hand, we realised that tonic was just the tonic!

There is some context to this, recently, our very own Proprietor/Geek, Sam, managed to injure himself and is now on crutches for the next three months. With a sob story strong enough to win X-Factor, our very own lab technician, low on tonic found getting down to the local corner shop, for a top up, to be a quite the struggle.

So for the whole month, we are making life really simple for you: When you order a case of Minus 33, you'll receive a case of 24 Fever Tree Tonic bottles, on us. We've stocked up on both regular and naturally light varieties.

Not only that, each bottle in the case comes with our slick packaging, so are a great gift, whether it's a birthday present or just something to turn up to a friend's house with.

And if that wasn't enough, for every case we sell, we will make a £10 donation to the British Red Cross. The Red Cross provide wheelchairs when the NHS are unable to, while our boy is fine to hobble around on crutches, there are many who struggle to carry out day to day tasks while recovering from an injury. Not only that the Red Cross have been providing vital support in the aftermath of the recent tragic events that have taken place in Manchester and London.

Not after a case? We'll still make a donation for every individual bottle we sell too.

Get some Minus 33, Get some Free Tonic and do some Good.
Enjoy World Gin Day and remember to experiment responsibly.

Get Yours Here

Read more

Our Easter Egg Hunt

This week in the lab we have been looking to concoct a way of celebrating the start of Spring. After a lot of reminiscing about easter eggs, hot cross buns, arts and crafts and having scrolled through dozens of bunny puns, we decided to bring back the joys of a good, old-fashioned, egg hunt by creating our own.

 



Details of the experiment follow:

Aim: To find a fun way to celebrate the later sunsets, the warmer weather and Easter

Method:  We've hidden an easter egg in one of our bottle packs of Minus 33

Result: Somebunny will find said egg and we will reward them with a private Minus 33 tasting for 10. Whether you are in Rosyth, Torquay, Brussels or Mars, we will get Sam, well stocked with Minus 33 and other cocktails over to yours for an afternoon of fun, laughs and of course cocktail bliss.

Start your egg hunt here and don't forget to try out our latest Easter Cocktail.

Read more

3+3 Nations Cocktail

 

Crouch. Bind. Set. Some of you may understand what I am getting at here. For those of you that don't, this is what the referee in a rugby game says to initiate a scrum. A scrum is essentially a show of strength. It involves the strongest players of each team locking horns and crashing their bodies into each other.

You are probably already aware, the Six Nations tournament is in full swing and for myself, as a Scot, I was more relieved than amazed that we won on the opening day and didn't manage to capitulate when the pressure started to build. And relief we have in abundance - at Minus 33, we wanted to ‘try’ and see if we could present the six nations in a way that rugby and non-rugby fans could appreciate. We knew there was only one thing for it. We hit the bar and created cocktails.

We have done our usual experimenting and been working hard (cocktail tasting is an exhausting task that requires dedication, and expert hand–eye co-ordination in order not to spill a drop).  Our aim; to create six fantastic Minus 33 based cocktails that represent the respective countries either visually or culturally and the best bit is that they are all incredibly easy to make. So easy, you could probably make all six during the half-time of a rugby match.  

Each week, we will be releasing two recipes for two drinks and just like the scrum, we will be pitting them against each other in a competition to find out who is the strongest.

This is where we need your input. Each Friday, on our Facebook page, we will release two drinks based on the upcoming match on the weekend. We will then ask you to select your winner. If the team that you have picked happens to win on the weekend, you will be automatically entered into a prize draw. The winner will receive an exclusive prize from us here, at Minus 33. (I wonder what that might include…)

Our first duel is between Scotland and Wales on the 25th February so watch out for a post on Friday the 24th February for a look at our exclusive cocktails and be in with a chance of winning an amazing prize.

 Matthew B

Read more

Good things come to those who wait

We've Sold Out!

 

Science has spoken, and the results suggest, good things do come to those who wait. Check out more on the Stanford Marshmallow Experiment here.

For those of you short on time, the gist of the experiment was, that they'd offer children a small instant reward or a larger reward if they waited 15 minutes.  They were then left unattended.  Some ate the instant reward others waited for the bigger prize.  The study went on to demonstrate those who were happier waiting, tended to have better life outcomes.

So why is this appropriate today, well we are out of stock, we sold our last few bottles earlier this week and now have none left! Our last batch sold a lot quicker than expected and as a result, has shunted our production schedule causing a bit of a ‘hiccup’ on the supply side.

As you can imagine, it’s quite a frustrating position to be in and we hate to keep people waiting, but don’t worry, we have more of your favourite low calorie gin booked in for production very soon and are hoping to have a mini batch ready by the end of next week.

Now if we follow the marshmallow experiment method, there has to be a reward for delayed gratification for the experiment to work. So, in line with science, and in a rare move, we have discounted our bottles for anyone looking to pre-order some. Place your order today and you are guaranteed to not miss out on the next batch and we promise to have your order with you the second we have more stock.

Now I have no idea how, as a child, I would have reacted, but I can be quite impatient at times and so apart of me thinks I wouldn't have waited, the other part hopes a younger version of me was more patient and calm.  

The experiment we've set today is to see whether Minus 33 lovers are in fact the group with 'better life outcomes' or not.  The good news, is you get to control your own fate on this one.

P.S. It’s worth noting that there are 23 calories in a standard marshmallow. Exactly half the amount of calories in a shot of Minus 33. Coincidence? we think not. And frankly, when it comes down to the choice between 2 marshmallows or a Minus 33 G&T with a slim line tonic – we know which one we would prefer.  The latter comes with a nice wedge of orange too, which clearly counts as part of your 5 a day.

Pre-order here

Read more