Sam, and the Minus 33 Story
(in a nut shell!)
Sam couldn't get a job, so he decided to create his own...
Several nocturnal months passed experimenting, distilling, and tasting in an unofficial laboratory with his companion Cory.
Minus 33 is born!
What they discovered was a 33% ABV spirit, with 46 calories per serve. They had created something truly revolutionary...
Minus 33 was soon ranked 19th in the top 50 Global Spirits Innovation
Sam was honorably placed 6th in Scotland's top '40 under 40' business innovators
4 years flew by! Sam participated in countless events and pop up bars in the Edinburgh Festival.
It was time to expand LoCa Bev and the Minus 33 range...
We launched 2 new flavoured spirits; Rose & Peony and Passionfruit & Mango
All hail the LoCa Bev Triple!
And to think this is only the beginning!